Digital Marketing Course
“UpLearner’s Digital Marketing Course equips you with practical skills in SEO, social media, Google Ads, and more — with live projects, internships, and certifications to make you job-ready.”
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-by UpLearrner
- 0 Students
- Last updated
Course Description
Master Digital Marketing & Accelerate Your Career
Digital Marketing is the backbone of today’s business growth — from brand awareness to lead generation, every business needs it to thrive. At Uplearner, this hands-on course covers the full digital marketing ecosystem, equipping you with in-demand skills to plan, run, and optimize high-performing online campaigns across multiple platforms.
Whether you’re a student, entrepreneur, freelancer, or marketing professional, you’ll gain practical knowledge, real brand experience, and certification that sets you apart in the competitive digital space.
What Will I Learn From This Course?
- Introduction to Digital Marketing & its key channels
- Search Engine Optimization (SEO) — On-page, Off-page, Technical SEO
- Search Engine Marketing (SEM) — Google Ads campaign setup & optimization
- Social Media Marketing (Facebook, Instagram, LinkedIn, YouTube)
- Content Marketing — strategy, creation, and promotion
- Email Marketing — automation, segmentation & performance tracking
- WhatsApp & SMS Marketing strategies
- Influencer & Affiliate Marketing fundamentals
- Website analytics using Google Analytics 4 & Tag Manager
- Running conversion-focused ad campaigns on Meta & Google
- Marketing funnel creation & lead nurturing strategies
- Final live project: end-to-end campaign for a real client
Outcomes After Completion
- Design and execute multi-channel marketing strategies
- Drive measurable traffic, leads, and conversions
- Analyze performance and improve ROI using analytics tools
- Confidently manage digital campaigns for clients or your own business
- Be job-ready for roles like Digital Marketing Executive, PPC Specialist, or SEO Analyst
- Build a professional portfolio showcasing real campaign results
Who Should Join This Course?
- Students & freshers entering marketing careers
- Entrepreneurs looking to grow their business online
- Freelancers offering marketing services
- Marketing professionals upgrading skills
- Anyone passionate about online growth strategies
Internship & Certification
- 3 Months Digital Marketing Training
- 3 Months Internship with Real Brand Campaigns
- Course Completion + Internship Certificates
- Strategy templates, ad creatives, and toolkits included
Curriculum
- 12 Sections
- 48 Lessons
- 25 Weeks
- Introduction to Digital MarketingThis opening module lays the foundation for your digital marketing journey. You’ll discover how businesses use online channels to grow, the difference between digital and traditional marketing, and why this skill is in high demand in 2025. Whether you’re an aspiring marketer, entrepreneur, or freelancer, mastering these basics is your first step to success. UpLearner offers the best digital marketing course to help you not only understand concepts but also apply them in real-world scenarios. Our goal is to give you a clear roadmap before diving deeper into specific strategies.4
- Website Planning & DevelopmentA strong online presence begins with a professional website. This lesson in the best digital marketing course by UpLearner teaches you how to plan, design, and optimize a website that is user-friendly and conversion-focused.4
- Search Engine Optimization (SEO)SEO is the backbone of any successful online strategy. In this UpLearner course module, you’ll learn how to optimize your website to rank on search engines and bring in organic traffic.4
- Social Media Marketing (SMM)Social media is a powerful tool for building brand awareness. This best digital marketing course lesson covers how to create engaging content and run paid campaigns on platforms like Facebook, Instagram, and LinkedIn.4
- Search Engine Marketing (SEM)Learn how to run paid campaigns on Google to get instant visibility for your business. This Uplearner course module teaches you Google Ads, bidding strategies, and keyword targeting.4
- Email MarketingEmail marketing is one of the highest-ROI channels in the best digital marketing course. Learn to create professional campaigns that nurture leads and drive conversions.4
- Content MarketingContent is the heart of all marketing. In this Uplearner course module, you’ll learn to create blogs, videos, and infographics that attract and convert.4
- Influencer MarketingLearn how to collaborate with influencers to amplify brand reach. This lesson covers selecting the right influencers and measuring ROI.4
- Affiliate MarketingThis best digital marketing course module explains how to earn income through partnerships that pay for performance.4
- E-commerce MarketingSelling online requires specific strategies. Learn product listing optimization, cart recovery, and e-commerce ad campaigns.4
- Web AnalyticsTracking is key to improvement. This UpLearner course module teaches you Google Analytics and other tools to measure marketing success.4
- Digital Marketing Strategy & Career BuildingThe final lesson in the best digital marketing course by Uplearner helps you combine all skills into a winning strategy and prepare for a career in the field.4
Your Instructors
Learn from industry expert trainers with years of hands-on experience in SEO, social media marketing, Google Ads, content marketing, and more. At UpLearner, our instructors don’t just teach theory — they guide you through real-world projects, live campaigns, and practical tools so you gain the skills needed to succeed in today’s competitive digital landscape. From helping global brands grow to mentoring hundreds of students, our trainers bring insider knowledge, proven strategies, and personal mentorship to ensure you get the most out of the best digital marketing course.
Extra Information
Requirements
- Basic understanding of how social media platforms work
- Active social media accounts (Facebook, Instagram, LinkedIn, etc.)
- Gmail or email account for signing up on tools
- Basic English comprehension for reading and writing posts
- Willingness to create and share content regularly
- Optional: Canva or similar design tool access
- Optional: A brand, blog, or page to practice on
Features
- Covers major platforms: Facebook, Instagram, LinkedIn, X (Twitter), YouTube, TikTok
- Teaches both organic and paid social media strategies
- Real-world projects and campaign simulations
- Step-by-step ad creation using Meta Ads Manager
- Content planning, creation, and scheduling modules
- Influencer marketing and UGC strategies
- Social media analytics and reporting training
- Tools like Canva, Buffer, Hootsuite, and Meta Business Suite
- Certificate of completion with final project
- Suitable for freelancers, marketers, and small business owners